Shelf Rental Space
Shelf Rental at
Wine Retail Center
The Wine Retail Center offers wineries, importers, and beverage brands a fair and professional way to showcase their products. Our shelf rental system is transparent, affordable, and designed to help your brand grow without hidden costs or exploitation.
Why Rent a Shelf at WRC?
- Premium Visibility – Your products get prime placement in high-footfall stores.
- Fair Pricing – No forced discounts or unfair commissions.
- Temperature-Controlled Storage – Wines & RTDs stay fresh in visicoolers.
- Marketing Support – Free promotions on social media & in-store events.
- Weekly Payments – No delays, no excuses.


Shelf Rental Options
1. Standard Wine Shelf
Display: 4 wine bottles (same brand or variants).
Best for: Domestic wineries, new brands, and experimental wines.
2. Imported Wine Shelf
Display: Dedicated space for international wines.
Best for: Importers & premium wine brands.
3. Visicooler Shelf (For RTDs & Beer)
Display: Temperature-controlled storage for wine-based RTDs & select beers.
How does it work?
1. Choose Your Shelf – Pick the best option for your brand.
2. Stock Delivery – Supply products directly or through your distributor.
3. Pay Rent & Start Selling – Simple monthly payments, no hidden fees.
4. Get Paid Weekly – Every Monday, we transfer your sales earnings.
Extra Benefits for Renters
– Free Marketing – Social media promotions, tasting events, and wine fair participation.
– Consumer Trust – Shoppers get honest prices (no retailer markup).
– Growth Support – Trained staff help customers discover your brand.

1. What is the cost to rent one shelf at Wine Retail Center?
₹5,000 per shelf per month.
2. How many brand varietals can we display per shelf?
Up to 4 varietals per shelf
3. How many shelves are available in each store?
150 shelves per retail center.
4. What is the minimum lock-in period for shelf rental?
12 months.
5. Can a winery rent more than one shelf?
Yes, wineries can rent multiple shelves depending on availability.
6. What type of wines can be displayed—Indian or imported?
Both domestic and international wines are welcome
7. How are the shelves arranged in the center?
Shelves are organized for maximum visibility and easy customer navigation, grouped by region and type.
8. Do I need to sign a contract for shelf rental?
Yes, a formal rental agreement is signed with a 12-month commitment.
9. Will Wine Retail Center provide branding material design for our shelf?
Yes, we have an in-house design team that helps create POP and branding material at cost-effective prices.
10. Can I place offers or freebies on my shelf products?
Yes, promotional schemes are encouraged and can be managed via the center and its app.